VIVA Institute of Management and Research (VIVA IMR), Mumbai, established in 2004, is a renowned private institution affiliated with the University of Mumbai. Approved by AICTE and DTE, the institute offers a two-year full-time MMS program in Finance, Marketing, Human Resources, and Operations. It is also accredited by NAAC with an ‘A’ Grade.
VIVA Institute of Management and Research admissions are based on MAH-MBA/MMS-CET or equivalent national-level entrance exams like CAT, CMAT, XAT, GMAT, MAT, and ATMA. The VIVA Institute of Management and Research fees for the MMS program is INR 93,186 per year. Additionally, VIVA IMR boasts a strong placement record, with top recruiters such as HDFC Bank, Kotak Mahindra Bank, and Capgemini offering lucrative career opportunities to VIVA IMR graduates.
XAT 2026 application form was released on 10 July 2025. The XAT 2026 exam is scheduled on 4 January 2026. Eligible candidates can register themselves via online mode, as there is no offline method provided. Xavier Aptitude Test (XAT) is conducted by XLRI Jamshedpur at the University Level. XLRI Jamshedpur organises XAT exam once a year via online (CBT) mode.
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VIVA Institute of Management and Research Highlights 2025

VIVA Institute of Management and Research Courses and Fees 2025
VIVA IMR offers a two-year full-time MMS program in four specialisations: Finance, Marketing, Human Resources, and Operations. The program is designed for graduates who have scored at least 50% marks in their undergraduate studies (45% for reserved categories) and have a valid score in MAH-MBA/MMS-CET or equivalent exams like CAT, CMAT, XAT, MAT, GMAT and ATMA. The VIVA Institute of Management and Research fees for the MMS program is INR 93,186 per year. Below is an overview of the VIVA Institute of Management and Research courses and fees 2025:
VIVA Institute of Management and Research Admission 2025
VIVA Institute of Management and Research Admission 2025 is based on merit and entrance exam scores. Candidates must hold a bachelor’s degree with at least 50% marks (45% for reserved categories) and have a valid MAH-MBA/MMS-CET, CAT, CMAT, XAT, MAT, or ATMA score. The State CET Cell, Maharashtra, conducts the selection process through the Centralised Admission Process (CAP). The different stages of the VIVA Institute of Management and Research admission process are tabulated below:
XAT 2026 Registration
- XLRI Jamshedpur released the XAT 2026 application form on July 10, 2025. The registration can be completed only through online mode—no offline option is available.
- To begin, candidates must first create XAT login credentials. The registration process is divided into three stages. Once logged in, applicants should fill in the form with personal, contact, and academic details.
- Candidates must upload correct documents, including a recent photograph and signature, to avoid form rejection.
- In case of errors, a correction window will be provided for making necessary changes.
- The last date to submit the XAT 2026 application form is likely December 5, 2025. After submission, it is advised to download and keep a printout of the form for future reference during the admission process.
- Registration fee of XAT 2026 is same for all category candidates.
- Online facility is available to submit the fee.
- INR 2,200 is the application fee for all candidates.
- Online payment gateways such as Debit Cards (Rupay/ Visa / Master Card / Maestro), Credit Cards, Internet Banking, IMPS, Cash Cards/ Mobile Wallets) are available.
The following table represents the application fee for various categories:
VIVA Institute of Management and Research Cutoff 2025
The VIVA Institute of Management and Research Cutoff 2025 data has been released. For MMS admissions, VIVA IMR considers MAH-MBA/MMS-CET scores. The MAH MBA CET cutoff percentile for 2025 is 0.65. The following table provides an overview of the VIVA Institute of Management and Research cutoff statistics for the years 2025, 2024, 2023, 2022 and 2021:
Course | Closing Percentile 2025 | Closing Percentile 2024 | Closing Percentile 2023 | Closing Percentile 2022 | Closing Percentile 2021 |
MMS Finance | 0.64 | 3.55 | 15.48 | 0.12 | 0.74 |
MMS Human Resources | 0.64 | 3.55 | 15.48 | 0.12 | 0.74 |
MMS Marketing | 0.64 | 3.55 | 15.48 | 0.12 | 0.74 |
VIVA Institute of Management and Research FAQs
What courses are offered at VIVA IMR Mumbai?
VIVA Institute of Management and Research offers a two-year full-time MMS program in four specialisations: Finance, Marketing, Human Resources, and Operations.
What is the VIVA Institute of Management and Research fee structure for the MMS program?
The VIVA Institute of Management and Research fees for the MMS program is INR 93,186 per year.
What are the eligibility criteria for admission into VIVA Institute of Management and Research?
To be eligible for admission into the VIVA Institute of Management and Research MMS program, candidates must have a bachelor’s degree with at least 50% marks (45% for reserved categories) and a valid score in entrance exams like MAH-MBA/MMS-CET, CAT, CMAT, GMAT, XAT, MAT, or ATMA.
Which companies are the top recruiters at VIVA Institute of Management and Research?
Top recruiters at VIVA IMR include HDFC Bank, Kotak Mahindra Bank, ICICI Securities, Capgemini, Tata Consultancy Services, and SBI Securities.
How can candidates apply for the MMS program at VIVA IMR Mumbai?
Candidates can apply online by visiting the official website os VIVA Institute of Management and Research (https://vivaimr.org/), filling out the application form, submitting the required documents, and paying the application fee.
Which university is VIVA Institute of Management and Research affiliated with?
VIVA Institute of Management and Research is affiliated with University of Mumbai. VIVA Institute of Management and Research is also approved by AICTE, DTE.


