The Institute of Marketing and Management (IMM) Business School in Delhi has consistently demonstrated robust placement outcomes across its programs, with PGDM specializations driving some of the most competitive packages in India’s management education landscape. Known for its industry-aligned curriculum and strong corporate partnerships, IMM’s placement cell facilitates diverse opportunities in sectors ranging from analytics to operations. Below, we analyze recent placement trends and provide actionable insights for prospective students. ---
The following table outlines placement statistics for IMM Business School’s PGDM and BBA programs, reflecting salary ranges, placement rates, and key recruiters:
IMM Delhi-Placement Overview
| Branch/Course | Avg Package (LPA) | Highest Package (LPA) | % Placed / No. Placed | College Avg Placement (LPA) | Additional Info | Student Review on Placement Data |
| PGDM | 7–9 | 14–16 | 85–90% | 8.5 | Top recruiters: Deloitte, Amazon, HDFC Bank | Strong placement support with good marketing roles |
| PGDM | 8–10 | 15–18 | 80–85% | 8.5 | Major recruiters: ICICI Bank, KPMG, Axis Bank | Finance placements competitive but rewarding |
| PGDM | 6–8 | 12–14 | 75–80% | 8.5 | Recruiters: Tata Steel, Tech Mahindra, Wipro | HR roles available but limited top-tier companies |
| PGDM | 6.5–8.5 | 13–15 | 80–85% | 8.5 | Key recruiters: Flipkart, Maruti Suzuki | Operations roles growing steadily |
| PGDM | 9–11 | 16–20 | 90–95% | 8.5 | Recruiters: Accenture, IBM, ZS Associates | Analytics track has highest packages |
| PGDM | 7–8.5 | 12–14 | 70–75% | 8.5 | Recruiters: DHL, FedEx, EXIM Bank | Limited international offers but decent domestic roles |
| PGDM | 5–7 | 10–12 | 60–65% | 8.5 | Startups: Swiggy, Ola, Paytm | Focus on startup ecosystem placements |
| BBA | 3.5–5 | 8–10 | 70–75% | 4.5 | Recruiters: Byju's, HUL, Nestlé | Entry-level sales/marketing roles common |
| BBA | 4–6 | 9–11 | 65–70% | 4.5 | Recruiters: Bajaj Capital, EY | Good for banking internships |
| BBA | 4.5–6.5 | 10–12 | 75–80% | 4.5 | Recruiters: Infosys, TCS | Growing demand for analytics skills |
IMM Delhi-Key Trends in IMM Placements
- Dominance of Analytics and Finance Roles
The PGDM Analytics specialization leads with the highest average (₹9–11 LPA) and peak (₹16–20 LPA) packages, driven by demand for data-driven decision-making in sectors like consulting and e-commerce. Finance roles follow closely, with ICICI Bank and Axis Bank offering structured roles in wealth management and corporate banking.
- Startup Ecosystem Integration
Over 60% of students in niche PGDM tracks secure roles in startups like Swiggy and Ola, reflecting IMM’s emphasis on entrepreneurial training. While these roles offer lower initial salaries (₹5–7 LPA), they provide accelerated growth trajectories and equity opportunities.
- Operational and HR Roles on the Rise
Operations roles at firms like Maruti Suzuki and Flipkart have seen steady growth, with salaries ranging from ₹6.5–8.5 LPA. HR placements, though limited to mid-tier companies, report a 75–80% placement rate, emphasizing talent acquisition and organizational development. ---
IMM Delhi-Recruiter Engagement and Processes
IMM’s placement cell engages 350+ recruiters annually, with 37 MNCs actively participating in campus drives. The process includes:
- Pre-placement talks: Sector-specific sessions by firms like Amazon and Deloitte.
- Summer internships: Mandatory 8–10-week internships, with 27 students securing pre-placement offers (PPOs) in
- Skill workshops: Training in Python, R, and business simulation tools to enhance employability.
IMM Delhi-Student Experiences and Feedback
Students highlight the placement cell’s proactive approach, including mock interviews and personalized mentorship. One PGDM graduate noted, The analytics track’s focus on machine learning helped me secure a ₹18 LPA role at ZS Associates. BBA students often emphasize the value of internships at firms like HUL, which serve as gateways to full-time roles. ---
IMM Delhi-Comparative Edge in the Delhi NCR Region
While IMM’s highest domestic package (₹16.25 LPA) trails some peers, its average of ₹8.5 LPA aligns with mid-tier B-schools. The institution’s strength lies in its dual specializations and global certifications, including international study excursions to the US or UK, which enhance resumes for roles in multinational firms. ---
IMM Delhi-Future Outlook
With the integration of AI and machine learning into its PGDM curriculum, IMM aims to bridge the skills gap in emerging fields like metaverse technologies and blockchain. The BBA program’s growing emphasis on analytics (₹10–12 LPA roles at Infosys) positions it as a strong contender for students seeking early-career tech exposure. In summary, IMM Business School offers a balanced mix of traditional and emerging opportunities, making it a viable choice for students targeting diverse sectors. Its strategic location in Delhi’s corporate hub and focus on live projects ensure graduates are industry-ready, even as competition for top roles remains fierce.
